On this page9 sections+
- 01You supply the offer. The project turns it into a repeatable call.
- 02Dedicated agents learn one project
- 03The call can complete the sale
- 04Preserve the source context
- 05One-offer operating brief
- 06Commercial terms follow observable events
- 07What the advertiser retains
- 08Give us enough context to judge fit
- 09Frequently asked questions
You supply the offer. The project turns it into a repeatable call.
A direct advertiser or offer owner can approve the decisions that determine the customer conversation:
- which product and variants are available;
- quantity and price tiers;
- permitted upsells and cross-sells;
- approved product claims and prohibited statements;
- customer eligibility and delivery boundaries;
- the final script and escalation path;
- accepted-lead, confirmed-order and decline definitions.
TheCall can prepare a script, work from the advertiser’s draft or develop it jointly. The responsible client approves the final product, price, claim and customer rules.
Dedicated agents learn one project
The team is assigned exclusively to the client project rather than a shared queue. Preparation covers the offer, customer questions, objection handling, order changes, status definitions and permitted decisions.
Agents are citizens of and based in the market whose customers they call. Teams are currently available in Nigeria, Ghana, Kenya, Uganda and South Africa. Language coverage, local caller ID, calling windows, staffing and start date are confirmed for the campaign.
The call can complete the sale
The agent can establish interest, explain the approved offer, handle objections, create or change the order, present permitted quantity upgrades or add-ons, confirm the price and address, and record the customer’s decision.
A confirmed order is a defined call outcome. It does not mean the order has already been dispatched, delivered or paid. Keeping those events separate makes it possible to review call handling without assigning every downstream problem to the call center or blaming every low confirmation rate on traffic.
Preserve the source context
The intake and return path can carry project identifiers such as offer, source, publisher or subID where those fields are part of the configured data contract. The advertiser can receive the customer decision, reason and permitted order changes in its own operating flow.
If downstream delivered-and-paid data is supplied, it can be compared with the confirmed-order cohort. The denominator, time window and source must be explicit; an isolated percentage does not explain the operation.
One-offer operating brief
Advertiser input map
Advertiser-input template:
| Input the advertiser approves | What the call team uses it for |
|---|---|
| Offer and product facts | Explain what is being sold without inventing claims |
| Price and quantity table | Quote the correct total and apply permitted changes |
| Approved and prohibited claims | Keep the conversation inside the client’s legal and brand rules |
| Customer questions and escalation points | Answer permitted questions and stop where another owner is needed |
| Accepted-lead rule | Know which records enter the queue |
| Final status and reason map | Return an outcome the advertiser can interpret |
| Fulfillment handoff fields | Pass the confirmed order to the responsible next party |
Commercial terms follow observable events
TheCall does not publish a universal rate card. A proposal reflects the market, expected workload, team requirements, calling logic, integration and reporting. Proposals and invoices are denominated in USD.
Performance-linked pricing is available for qualifying nutra projects. If used, the agreement defines each billable event, evidence source, exclusions, correction window, finalization point and reconciliation rule. Other models may be designed for a different project when the economics work for both parties.
What the advertiser retains
The advertiser remains responsible for product legality and registration, commercial terms, permitted claims, customer-data authority and the physical customer promise. TheCall may refuse, pause or stop a project when material legal, fraud, product or customer-safety risks arise.
TheCall does not generate traffic, deliver parcels or collect customer payments. It does not guarantee contact, conversion, order value, delivery or revenue.
Give us enough context to judge fit
Include the target market, product or offer, lead source, current stage or approximate volume, desired call outcome and the launch need or operating requirement. If the project involves a network or fulfillment partner, identify the party that owns each next decision.
Frequently asked questions
Do we need to supply the sales script?
No. The client can supply it, TheCall can prepare it, or both sides can develop it together. The responsible client approves the final script, prices, claims and product rules.
Can we keep our store identity on the call?
Yes. Agents can call under the client-approved store or brand identity, subject to the project identity, telephony and applicable legal rules.
Can we see why a lead did not become a confirmed order?
The project can return agreed status and reason codes, such as customer declined, invalid contact data, duplicate, outside delivery area or unreachable after the configured attempt logic. The final taxonomy is project-specific.
Can you guarantee our target approval rate?
No. TheCall can work toward the agreed operating target and review the call process, but customer behavior, traffic, product, price and downstream delivery prevent a guarantee.
Do you require a public minimum volume?
There is no universal hard minimum; dedicated-team projects are usually practical from roughly 50 fresh leads per day. Final fit depends on the market, call work, daily pattern and staffing.
Who signs the agreement?
The relevant Unateus affiliate is named in the project proposal and agreement. Multi-country work may require separate local agreements.
Next step
Describe the launch or operating need.
Share who owns the offer, where the customers are, approximate daily volume and what the phone-sales operation needs to produce.